Thursday, December 8, 2011
Nielson Ratings Need to Be Replaced
The problem is, they are not working. Good shows are constantly getting canceled and bad shows are constantly being kept on the air. I'm convinced these Nielson ratings are incredibly inaccurate to what people are actually watching.
If we are going to base so much on ratings, it needs to be a much better system. Every viewer must be accounted for, not just a tiny percentage of "Nielson Families". Does anyone even know someone who participates in these ratings? I sure don't. All shows watched need to be accounted for and in all formats including online, recorded, mobile etc.
I am tired of seeing great shows getting canceled because of low Nielson ratings. Why has this system not been updated? There have been so many advancements in technology and yet the ratings system is still the same as it has been in the past. Come on tv industry. Something has to be done about this.